Analytical and detail‑oriented Business IT & Management professional with experience in data analysis, dashboarding, and process improvement. Strong communicator with cross‑functional experience, a structured way of working, and a problem‑solving mindset. Delivers accurate results and thrives in environments where data, collaboration, and continuous improvement are central.
Rotterdam University of Applied Sciences
Business IT & Management
ROC Midden Nederland
Human Resource Management
Province of South Holland
Developed and improved a sustainability assessment dashboard used for evaluating business parks.
Conducted interviews and data analysis to refine the tool and advance it into its next development phase.
Integrated stakeholder requirements (entrepreneurs, park managers, researchers) into the dashboard design.
Increased practical relevance by introducing structured stakeholder involvement.
ATS Global
Analyzed email marketing workflows and identified optimization opportunities based on performance data.
Conducted A/B tests to improve subject lines, content structure, and audience segmentation.
Collaborated with internal stakeholders to align recommendations with business goals.
Proposed improvements for automation, segmentation, and content effectiveness in HubSpot.
Rituals
Delivered personalized customer service and supported sales performance.
Ensured accurate transaction handling and contributed to store operational efficiency.
The Eye Hospital
Migrated employee schedules to a new planning system with high accuracy.
Ensured data consistency and corrected discrepancies to maintain reliable operational data.
Van Rosmalen Clinic
Analyzed Google Ads and SEO performance using Semrush to identify optimization opportunities.
Evaluated campaign effectiveness and provided data-driven recommendations.
Built a concept PowerBI dashboard for webshop performance.
DMjob
Processed invoices and validated working hours for accurate financial reporting.
Migrated data to a new system and corrected inconsistencies.
Mise and Place
Supported recruitment processes and maintained HR data accuracy.
Conducted market research and delivered an advisory report on potential new locations.
Checked ID and documentation to ensure new staff met company compliance criteria.
HEMA
Delivered customer service, handled transactions, and maintained store presentation.
Used open-ended questioning to understand customer needs and recommend appropriate products.
Worked checkout and floor sales during peak seasonal trade periods.
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